For decades, The Keyes Company’s associate development training programs have been a trademark of our company’s success; admired and emulated by those in both the local and national real estate communities.  Keyes training has started or advanced the successful real estate careers of more than 20,000 professionals throughout south Florida.

 

With programs for newly licensed associates and advanced programs for the seasoned pro, including Commercial real estate, Keyes associates can attend live professional trainings at either our formal training centers or branch locations.  We believe that the delivery of the information is as important as the material – each program is taught by highly skilled instructors led by Keyes Vice President and Director of Training, Phil Clodgo.  Additionally, Keyes presents many of the Top national real estate trainers for company wide programs, further enhancing our internal training.

 

(Please click below to hear from Mark Leader, Floyd Wickman and Howard Brinton) 

 

 

 

Sudden Success - For the newly licensed or for those experienced associates seeking to “get back to the basics”, the Keyes Sudden Success Mentor Program offers over 100 classes a year.  "Sudden Success" immerses sales associates into the daily functions and responsibilities of a real estate professional. The high intensity classroom curriculum is combined with mentored field training. Accountability is the foundation of any successful mentoring program. Our Sales Training is "hands on" instead of a "lecture” or video.

 

Accelerated Success - Will introduce new topics, as well as reinforce topics covered in Sudden Success. Improving the associate’s skills is paramount.

 

Foundation to Success - an up and running thirty-day schedule of activities that will place the new associate firmly on the road to success. 

 

Commercial Training - includes an array of special seminars for both the experienced commercial specialist and those wanting to enter the commercial real estate field. 

 

Advanced Masters Program - Experienced associates, in addition to seminars and in-branch classes, are encouraged to attend our Advanced Masters Program.  AMP is a series of six in-depth sessions focusing on Keyes marketing tools, technology and specialty programs.  Sessions include; a two part technical course taught by our company CIO, selling to the affluent using the Keyes Luxury Portfolio brand, Customer Relationship Management and Commercial Training taught by Keyes President and CEO Michael Pappas.

 

Success Coaching - the most important aspect of the Keyes Training Program.  Less than 20% of real estate associates have a business plan. Keyes believes without a detailed business plan to answer key questions about your business and provide you with a platform for future growth, success in real estate becomes much more difficult. Our real estate coaching and business planning outlines and evaluates all aspects of your real estate business and establishes a specific roadmap and process on how you will achieve your goals. A good business plan starts with your "Wish List" i.e. how much you wish to earn, and then guides you through the process of examining the key aspects of generating positive income: Revenue, Expenses and Business Development.  Keyes Real Estate Sales Associates who apply basic business planning principles to their real estate practice are almost always more successful.